T3 / Atlantic Yards Marketing Center
Located in Atlantic Station, this dual-purpose marketing center represents the distinct brands and architectural characteristics of two Hines projects: T3 West Midtown and Atlantic Yards. By combining the two brands into one environment, we were able to create a nuanced experience defined by highly complementary elements: wood and steel. The result was a clean, modern space that reinforced their shared location stories while letting each project shine.
Project Type
Location
Services
- Brand Strategy & Positioning
- Brand Messaging
- Logomark
- Identity System
- Print Collateral
- Map Creation
- Digital Presentation
- Website Design & Development
- Marketing Center Design
- Signage Design
- Photography Art Direction
- Creative Consultation
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